Aetna and Bobby Flay to Crown Healthiest Chef at the Aetna Healthy Food FightSM Contest Finale

Dec 01 2011
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Dateline City:
HARTFORD, Conn.

HARTFORD, Conn.–(BUSINESS WIRE)–With the holiday season underway, many people will be looking for ways to eat healthy while enjoying holiday festivities and avoiding the unhealthy eating options available at almost every family gathering and office party. Later this week, Aetna (NYSE: AET) will be recognizing the value of creating nutritious and delicious meals by crowning the winner of The Aetna Healthy Food Fight contest.

The final event of the national cooking contest will take place on Friday, December 2 at ABC Studios in Times Square. Bobby Flay will be one of the judges at this event, which will feature the four winners of The Aetna Healthy Food Fight regional semi-final cook-offs preparing their award-winning dishes and competing for the grand prize of $10,000 worth of groceries from Recipe.com.

“The Aetna Healthy Food Fight contest has not only been a great nationwide competition, it has also helped encourage tens of thousands of people to incorporate healthy cooking and eating into their everyday lives,” said Bobby Flay, critically acclaimed chef/restaurateur, cookbook author and TV personality. “I am looking forward to serving as a judge for the finale and helping Aetna and a panel of expert judges determine the healthiest chef and winner of The Aetna Healthy Food Fight.”

In addition to announcing the winner of the national cooking contest, Aetna will also recognize the “fan favorite” who received the most votes through The Healthy Food Fight website. The “fan favorite” will then have the opportunity to donate $10,000 to a charity that incorporates healthy cooking and nutrition into their overall mission.

While the competition will be taking place inside ABC Studios, people walking through Times Square will have an opportunity to participate in the finale also. Five individuals who text “HEALTHY’ to 90822 between 9:30 am and 12:30 pm on the day of the finale will be chosen by random drawing and allowed into the finale to meet Bobby Flay. The winners will be notified shortly after the contest ends and will have the chance to bring a guest to meet Bobby Flay before the event concludes at 2 pm.

In addition, people in the area can have their photo taken and featured on the ABC “Super Sign” outside of ABC Studios.

The Finalists

The finalists for The Aetna Healthy Food Fight finale are:

  • Mary Edwards from Long Beach, California, who won the regional semi-final at the Los Angeles County Fair with a Salmon Pozole recipe. If Edwards is named the “fan favorite,” she will be donating the money to GrowingGreat, a grassroots nonprofit that inspires children and adults to adopt healthy eating habits through innovative, parent-led school garden and nutrition education programs.
  • Lindsey Cook from Dallas, Texas, who won the regional semi-final at the State Fair of Texas with a Quinoa Stuffed Bell Pepper recipe. If Cook is named the “fan favorite,” she will be donating the money to Deep Ellum Urban Garden, a project run and supported by the Deep Ellum Community Association and the Deep Ellum Foundation. The groups’ mission is to help Dallas residents grow food for themselves, increase their healthy activity, get to know their neighbors, learn from each other, and create a productive and beautiful common.
  • Merry Graham from Newhall, California, who won the regional semi-final at the Taste of Atlanta with a Black Bean and Sweet Potato Porridge with Jicama Pico de Gallo recipe. If Graham is named the “fan favorite,” she will be donating the money to the Whole Kids Foundation, whose mission is to improve children’s nutrition and wellness with the goal of ending the childhood obesity epidemic.
  • Rob Tu from Solon, Ohio, who won the regional semi-final at the Peddler’s Village Apple Festival in Lahaska, Pennsylvania with a Pan-Seared Salmon with Vegetable Couscous, Mango Salsa and Tomato Salad recipe. If Tu is named the “fan favorite,” he will be donating the money to the American Diabetes Association, which works to prevent and cure diabetes and to improve the lives of all people affected by diabetes, including providing nutritional tips and information.

About Aetna

Aetna is one of the nation’s leading diversified health care benefits companies, serving approximately 36.3 million people with information and resources to help them make better informed decisions about their health care. Aetna offers a broad range of traditional, voluntary and consumer-directed health insurance products and related services, including medical, pharmacy, dental, behavioral health, group life and disability plans, and medical management capabilities and health care management services for Medicaid plans. Our customers include employer groups, individuals, college students, part-time and hourly workers, health plans, governmental units, government-sponsored plans, labor groups and expatriates. For more information, see www.aetna.com.

Language:
English

Contact:

Media Contact:
Aetna
Ethan Slavin, 860-273-6095
SlavinE@aetna.com

Ticker Slug:
Ticker:
AET

Exchange:
NYSE

ISIN:
US0081171037